A minimalist approach to an upcoming product launch.
Our friends over at 3rd Door Mycoptherapies approached us to create a brand concept for an upcoming product launch. The only requirement was that they knew that they wanted black and gold. So the team got started on creating a simple, minimalist logo that paid homage to the name of the brand. From there, we got started on packaging design. Given the products would be released in many forms, we had to use the branding that we created and manipulate it in ways that worked for each packaging solution.
Strategy & Research | Creative Direction | Packaging Design